Ixley.com work by Jeff French

Iron DJ Logo Design &amp Branding

Iron DJ is an event centered around a DJ competition that focuses more on the musical aspect of DJing rather than the technical skills that are usually highlighted in 'battles'. The competition was created to be a play on the popular show Iron Chef and the client wanted something engaging but still somewhat playful. The original request was for a graphic of a cleaver chopping through a turntable, but after submitting an alternative concept ( turntable needle cartridge crossed with a cleaver over 45" adapter), the client was excited to use the latter.

View Flyer & Poster Designs

Rendition of the original logo concept requested by the client. (Cleaver chopping through turntable.) This design was still used as supplementary graphic on the flyer and website.